Semrush is a broad marketing suite, with SEO, AI search and competitive research for marketers who run the tools themselves. SEO & Chill gives your WordPress site a team of AI agents that do the research, make the change on your site and show you what moved. No trash talk. Just the difference.
You work across SEO, AI search and competitive research, on any site and any platform, and want daily rank tracking and reports for several websites in one place.
You run a WordPress site and want the findings turned into changes: titles, descriptions, internal links, refreshed posts, AI visibility and link outreach. The agents make each change through our plugin, log it, and one click undoes it.
They bring their own keyword, competitor and backlink data, and read your rankings and clicks from Google Search Console. Keep Semrush for deep research if you like; nothing has to be connected.
Five ways to be found, one team: see how
| Feature | Semrush Starter | SEO & Chill Pro |
|---|---|---|
| Research | ||
| Keyword research and competitor insights | ✓ Keyword research and competitor insights tools | ✓ The Research agent, with estimated traffic |
| Rank tracking | ✓ 500 keywords, updated daily | ✓ Every search Google Search Console shows for your site, often thousands, updated daily; plus 1,000 target keywords checked weekly in your country, with your competitors |
| AI visibility (GEO) | ✓ 50 prompts tracked daily; brand performance for 1 domain | ✓ The AI Visibility agent |
| Site audit | ✓ AI-ready Site Audit | ✓ The On-page agent |
| The work | ||
| Changes on your site | Recommendations to act on; you or your team make the change | ✓ Titles, descriptions, links and content, in WordPress itself, with one click to undo |
| Earning backlinks | ✓ Link building: prospects and outreach campaigns | ✓ The Backlinks agent finds the chances, sends each pitch and follows up, from your own mailbox |
| The plan | ||
| Sites | 5 websites to monitor | 1 site (Agency: 10) |
| MCP for your own AI assistant | ✓ MCP access | ✓ For ChatGPT, Claude and Cursor |
| Who pays for the AI | Included in the plan | You: your own key, from the ten AI providers the plugin works with, at their price |
| Data limits | 500 keywords tracked daily, 50 prompts a day | A monthly allowance of SEO data; the agents pause and tell you when it runs out |
| Price | $199/month (the SEO plan, without AI visibility: $139/month) | $39/month, plus your AI provider |
Semrush: prices and limits of the SEO + AI Search plans from semrush.com/pricing as captured on 27 October 2026, in USD, billed monthly (paying a year saves up to 17%); Semrush also has a free plan. SEO & Chill: the Pro plan, billed monthly. Each plan comes with a monthly allowance of SEO data; when it runs out, the agents pause and tell you. Our keyword, traffic and backlink numbers are estimates from specialist SEO data providers. Check both sites for current details. Semrush® is a trademark of Semrush Inc. SEO & Chill is not affiliated with, sponsored by or endorsed by Semrush.
For a WordPress site that wants its SEO and AI visibility done, it can: the agents research, change your site and track the result. If you want one suite for many marketing channels, or sites on other platforms, Semrush covers far more ground, and that is not what we built.
They are different. Semrush builds its own databases. Our keyword, traffic and backlink numbers come from specialist SEO data providers and are estimates, as traffic numbers are in every tool. Your own rankings and clicks come straight from Google Search Console.
SEO & Chill Pro is $39 a month, plus what your AI provider charges for the agents’ work on your own key. Semrush Starter, the plan with AI visibility, is $199 a month, and the SEO plan without it $139 (27 October 2026). Each plan comes with a monthly allowance of SEO data; when it runs out, the agents pause and tell you. Check both pricing pages for current numbers.
Start with Pro: all six agents for $39 a month, on your own AI key.
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